“A lie can travel halfway round the world while the truth is putting on its shoes.”—Mark Twain
The way businesses and individuals survive a crisis is by planning ahead of time for it and managing it professionally.
However, in the real world of 24/7 news, Twitter and Facebook, crises can arise very quickly and spin out of control. You need to respond…NOW!!
At Bottom Line we have helped a wide variety of our clients deal with a number of crises. A telephone company with a coupon in its phone book offering a discount on an abortion? A construction company where a worker was killed at a work site? An executive suicide? A bankruptcy filing?
How and how fast you respond in a crisis can make all the difference in the world whether your company will get through it with minimal image damage or receive negative publicity where you may never recover.
Contact Bottom Line Communications, Kansas City’s premier Public Relations Agency, and we can develop a crisis communications plan for your company.
Or if a crisis has risen we can help. Now!!! . Call us either way at (913) 338-5760.