Archive for the ‘National News’ Category

IS DONALD TRUMP KILLING TRADITIONAL MEDIA TRAINING?

The current political campaign media rhetoric, particularly by Republican Presidential candidate Donald Trump, has raised an interesting question:  "Is he killing traditional media training?" My very strong answer:  "No!!" Yes, like most media trainers, I have listened in utter amazement to many of Trump's statements and was often stunned.  When he

ADVERTISING VS EDITORIAL? SEE CLINTON VS TRUMP

The debate among communications pros will likely never end.  Is advertising superior to editorial coverage? Ad agency folks will tell you that with an ongoing, coordinated advertising campaign ($$$) they can get people to buy virtually any product or service.  On the other hand, public relations professionals will tell you editorial coverage (along with free social media) will influence peopl...

KC STAR PUBLISHER FORCED TO APOLOGIZE, REMOVE RAPE COLU..

Just how powerful is social media?   Today it is the most powerful force in communications, and newspapers and other traditional media outlets are learning that hard lesson every day. The Kansas City Star, which used to dominate and influence millions of people in the Midwest, was forced to humble itself and completely remove a guest column by a woman first on its Web site and then in print o...

WHO DOES THE PUBLIC TRUST: TRUMP OR NEWS MEDIA?

We are in strange times when it comes to the news media. We have a person running for President, Donald Trump, whom the news media doesn't even pretend to like in any way, shape or matter.  In fact, the media's outright hatred of Trump is unparalleled in history. And Trump despises the media.  He has called one reporter a "

ANNIVERSARY: THE DAY THE KC ROYALS YANKED PRESS CREDENT..

It was a day when the ongoing tug-of-war between Journalists trying to get information and Public Relation practitioners trying to "manage the process" reached a new level. Some might say it hit a new low for both sides. On June 9, 2006, the Kansas City Royals, irritated that a pair of radio journalists were asking tough questions directed at their management, dropped the hammer on the pair ...

WSJ FORCED TO TELL STAFFERS TO BE FAIR; THEY’RE U..

How far has the Journalism profession plummeted? How about an editor at one of the largest newspapers in the world feeling the need to tell his reporters to be fair?  If that wasn't bad enough, the reporters allegedly were upset with the editor! According to

COURIC TRICK SHOWS VALUE OF RECORDING INTERVIEWS

It has been called "appalling journalism." That might be considered a positive comment regarding an editing trick inserted into a documentary on gun ownership that has come to light. Long-time NBC Today Show star and anchor at all three major networks, Katie Couric, now with Yahoo! News, is being severely criticized for highly questionable editing in her documentary titled "Under th...

TIME WILL TELL IF TARGET’S PR TACTIC IS SUCCESSFU..

Public Relations practitioners are experts at taking advantage of current events in order to generate positive publicity for clients. After the 911 attacks, companies lined up to show their support for the War on Terror.  Anything they could do for the troops and their families was fair game with the hope they would receive some media recognition for their efforts. Whenever there is a natur...

AP POLL: ONLY 6% OF AMERICANS TRUST NEWS MEDIA

The news media has a credibility problem.  A big one. Once one of the most trusted institutions in history is now one of the most mistrusted.  A new study by the Associated Press reports that just 6 percent of people say they have a lot of confidence in the media. 6...

DON’T IGNORE RADIO IN MEDIA MIX

Sometimes media "experts" fall in love with the latest and greatest communications vehicle.  Today that means a major focus on social media outlets where many communications pros feel virtually all their efforts should be directed. Yes, social media should definitely be a part of any marketing communications plan.  But, while social media is the current flavor of the day, that doesn't mean yo...