Archive for July, 2013

CONFESSIONS OF A CORPORATE SYCOPHANT: A HUMOROUS LOOK A..

When you have been in the field of communications for nearly three decades you learn a lot. Some of it is good and some of it...not so good. And John Landsberg, the founder of Bottom Line Communications, is now sharing many of his experiences in a new book titled "Confessions of a Corporate Sycophant," a humorous look at a career in public relations. The book---three years in the making--...

Media Training

         JOHN LANDSBERG, PRINCIPAL

Media/Public Relations

Founded in 1996 by John Landsberg, Bottom Line Communications is an award-winning PR & Media Training Agency. To date we have media trained more than 400 people to help them communicate more effectively.

KTVU ANCHOR: ‘CAPTAIN SUM TING WONG’

The movie "Anchorman" made fun of TV anchors and the fact that some will simply read anything put on a teleprompter. Of course, that was simply a joke highlighted by actor Will Ferrell. Maybe not. Tori Campbell, a Fox news anchor at KTVU in politically correct San Francisco, made herself a national laughingstock by simp...

FCC: NOW 15,297 RADIO STATIONS IN U.S.

Remember all those predictions of the demise of radio stations with the onslaught of new technology? It now looks like many of them were a tad premature with the FCC's recent report that there was an increase of 1.4%---or 215 stations---compared to 2012, according to Inside Radio.   The increase br...

PEW: JOURNALISTS CONTRIBUTE LITTLE TO SOCIETY

As if things weren't bad enough for journalists today, a new Pew Study shows that the public thinks journalists contribute very little to society (LINK). It is a sad commentary that a profession that has been a watchdog over government entities and other facets of life have droppe...