Archive for May, 2013

NEW RADIO STUDY: 92 PERCENT ARE REGULAR LISTENERS

The perception is that many people have stopped listening to radio--especially the Millennial generation. The reality is that might not exactly be the case as a recent study by Latitude Research and OpenMind Strategy says that 92% of Americans regularly tune into FM/AM radio. It should be noted the research was funded by media conglomerate Clear Channel. The report says radio remains more...