Archive for April, 2012

DUNN SIGNS OFF FROM FOX 4

    Dave Dunn, who has been a news reporter at WDAF-Fox 4 in Kansas City for nearly five years, has resigned from the station reportedly to take a job outside of television.     His final story aired Sunday night.     Dunn joined Fox 4 in August 2007 after spending two years at KSPR-TV in Springfield, MO, as a reporter and at year at KQTV in St. Joseph, MO.     Following graduation ...

‘THE PITCH’ HAS A NEW, FRESHER LOOK

    The Pitch, Kansas City's alternative weekly, has introduced a new, cleaner look with its current edition on newsstands now.      "We wanted an updated look that was all our own, getting away from the Village Voice Media template that all of that chain's papers share," Pitch editor Justin Kendall told Bottom Line.     Kendall says he can't remember the last time the paper underwent ...

CUMULUS DUMPS ‘DAM,’ SIMULCASTS KCMO-AM

    Cumulus Media has eliminated 103.7 FM "The Dam" and replaced it with a simulcast of its conservative talk show lineup on KCMO-710 AM, according to an announcement.     "Along with this great news we are also proud to announce that the Dave Ramsey show time has moved to 9am to 11am, and we will now be broadcasting the Mike Huckabee show from 11am to 2pm!" the station noted on its Faceboo...

JOPO REPORTEDLY GETTING $750K FOR JOPA BIO

      The New York Times has done an in-depth story highlighting former Kansas City Star columnist Joe Posnanski and the behind-the-scenes account of him writing a biography about the late legendary Penn State football coach Joe Pa...

RED CROSS CAUGHT SELLING DONATED ITEMS

    The Red Cross has an almost "untouchable" reputation with the news media.      Media people almost seem to have a feeling that speaking badly about the group no matter what is almost un-American.     In fact, when veteran KMBC anchor Larry Moore had to read a story about how the Red Cross took quilts that were specifically made for tornado victims in Kentucky (story below

BORMANN FRONT-PAGE STORY HIGHLIGHTS TEACHER

     So often the news media highlights the worst aspects of society. Crime, violence, racial animosity, etc., are just a variety of news topics bombarding people every day. It can get depressing.     That's why sometimes a wonderful story about the passing of a beloved kind...

HOW NOT TO RESPOND TO REPORTER’S QUESTION

   At Bottom Line Communications we have worked with literally hundreds of individuals in helping them frame their messages in media interviews.    We are also available to help folks like Australia's employment minister, who recently sounded like a complete idiot in an interview with Aus...

REPORTER LESSON: DON’T MIX WATER AND MICROPHONE

   It was one of those fun and stupid segments that passes for journalism these days.    Sacramento reporter Melissa Cabral decided on a happy segment on "Good Day Sacramento" that she would go into a dunk tank to help determine whether an iPhone case was really waterproof.    Cabral showed that the $80. case was waterproof.     She also proved to everyone that a TV microphone valued ...

STAR’S WILKINS HEADING TO DALLAS MORNING NEWS

     Amanda Wilkins, 36, Assistant Managing Editor/Online at the Kansas City Star, will be leaving the newspaper in May for a new position with the online team at the Dallas Morning News, sources have told Bottom Line Communications.     The Star did not respond to a request to comment.    Wilkins has held a series of positions with the Star since joining the McClatchy-owned paper in 1...

FINAL ON-AIR DAYS FOR ICON WALT BODINE

    Two days and counting.     That's the situation with the final send-off for Kansas City broadcasting legend Walt Bodine, who will officially retire at the age of 91 as a host on public radio station KCUR 89.3 FM on Friday, concluding about a 70-year media career.    Today at 10 a.m. KCUR host, long-time friend and Pitch columnist Charles Ferruzza will present an audio documentary of ...